BE Group
BE Group's Privacy Policy

Privacy Statement

Last Updated:DD/MM/YYYY

Introduction

Blue Eyed Digital Technologies Pvt. Ltd. ("BE Group", "we", "us", "our") operates a group of advertising & technology platforms for digital advertising, publisher monetization and connected TV advertising. This Privacy Policy is applicable when you visit BE Group’s website at https://bedigitech.com ("Website") and explains how we collect, store, use and disclose personal and non-personal data. This policy may be updated from time to time.

By using our Website, you acknowledge and agree to the practices described in this policy.

Data Controller

Pursuant to applicable data protection laws, the controller of your personal data under this Privacy Policy is:

Blue Eyed Digital Technologies Pvt. Ltd.

[email protected]

[Registered Address] Gurugram, Haryana, India

Information We Collect Automatically

When you visit our Website, our servers automatically collect certain browser or device-generated information, including but not limited to:

  • Domain and IP address
  • Date, time and duration of your visit
  • Browser type and version
  • Operating system
  • Pages visited and interactions on the Website
  • Referring URL
  • Device type and screen resolution

We do not use this automatically collected information to identify you personally and we do not associate it with any information you provide voluntarily unless required to do so.

Information You Provide

When you use our Website, contact us or seek to conduct business with us, you may voluntarily provide personal data by corresponding with us via phone, email, contact forms or other means.

The personal data you provide may include:

  • Full name
  • Email address
  • Phone number
  • Company name and job title
  • Any additional information you include in your correspondence

This information is collected to respond to your inquiries, enter into a contract with you or provide services. Failure to provide requested information may result in our inability to respond to your inquiry or deliver requested services.

Cookies

Our Website uses cookies. A cookie is a small file placed on your device’s hard drive or on a website server. We use cookies to collect some of the automatically generated information described above and to improve your experience on our Website.

Types of cookies used:

Strictly Necessary Cookies Essential cookies required to fulfil actions you have requested, such as identifying you as being logged in or remembering form submissions. Blocking these cookies may affect how the Website functions during your visit.

Performance Cookies Used to understand how visitors interact with the Website by collecting anonymous information such as page visits, traffic sources and navigation patterns. This data helps us improve the Website’s performance and usability.

Functionality Cookies Enhance the performance and functionality of the Website based on your actions as a user, such as remembering your preferences or personalizing content.

Managing and Deleting Cookies You can manage or delete cookies through your browser settings. Each browser provides instructions for managing cookies in its help menu. By continuing to use our Website, you consent to our use of cookies as described above.

How We Use Your Personal Data

We process your personal data on one or more of the following legal bases:

  • You have provided your consent to the processing
  • The processing is necessary to perform a contract with you or to take steps to enter into a contract
  • The processing is necessary for compliance with a legal obligation
  • The processing is in our legitimate interests in operating and developing our business

We use the personal data we collect to:

  • Respond to your inquiries, requests or correspondence
  • Provide services or products you have requested
  • Conduct and develop our business relationship with you
  • Improve our Website, products and services
  • Customize your experience on the Website
  • Send you marketing communications where you have provided consent
  • Comply with legal and regulatory obligations

Sharing of Personal Data

We do not sell your personal data to third parties.

We may share your personal data in the following circumstances:

Service Providers: We may share data with carefully selected third-party service providers who process personal data on our behalf for purposes such as website hosting, analytics, email delivery and customer relationship management. These providers are contractually obligated to use your data only for the purposes specified by us and in accordance with applicable data protection laws.

Legal Requirements: We may disclose personal data where required by law, regulation, legal process or governmental request.

Business Transfers: In the event of a corporate merger, acquisition, consolidation, sale of assets, reorganization or bankruptcy, your personal data may be transferred to a successor entity.

Group Companies: We may share data with our affiliated companies (including scaliX, nuriX, Admerly and CTV Scale) where necessary to provide services or respond to your inquiries.

International Transfers of Personal Data

As BE Group operates across multiple jurisdictions, including India, UAE, Indonesia, South Africa and the United States, your personal data may be transferred and processed in countries outside your country of residence. Where such transfers occur, we take appropriate steps to ensure your data receives an equivalent level of protection, including the use of Standard Contractual Clauses or other approved transfer mechanisms under applicable data protection laws.

For questions about international data transfers, contact us at [email protected].

Marketing Communications

Where you have provided consent, we may use your personal data to send you marketing communications about our services, products, events and industry insights. You may withdraw your consent at any time by using the unsubscribe link included in each marketing communication or by contacting us directly at [email protected].

Data Security

We implement reasonable technical and organizational security measures to protect your personal data against unauthorized access, alteration, disclosure or destruction. These measures include encryption, access controls, firewalls and regular reviews of our data collection, storage and processing practices.

However, no website or method of electronic transmission is completely secure. While we strive to protect your personal data, we cannot guarantee absolute security and are not responsible for unauthorized access beyond our reasonable control.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected. In some circumstances, we may retain personal data for longer periods where required by law, for legitimate business purposes or in accordance with legal, tax or accounting obligations.

Your Rights

Subject to applicable law and certain limitations, you may have some or all of the following rights with respect to your personal data:

  • Access Obtain a copy of your personal data and information about how it is processed
  • Rectification Correct inaccurate or incomplete personal data
  • Erasure Request deletion of your personal data
  • Restriction Request restriction of processing of your personal data
  • Data Portability Receive your personal data in a structured, machine-readable format
  • Objection Object to the processing of your personal data
  • Withdrawal of Consent Withdraw your consent to processing at any time, where consent is the legal basis

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within the timeframes required by applicable law.

You also have the right to lodge a complaint with the relevant data protection authority in your jurisdiction.

Third-Party Links

Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices, content or security of any third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

Advertising Technology Platform Privacy

This Privacy Policy governs the data collected through our corporate Website (bedigitech.com). Our advertising technology platforms, including scaliX, nuriX, Admerly and CTV Scale, may have separate privacy policies governing the data processed through their respective services. Please refer to the privacy policies of those platforms for information about advertising-related data processing.

Updates to This Privacy Policy

This Privacy Policy was last updated on [Insert Date].

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or other factors. We encourage you to review this page periodically. Your continued use of our Website after any changes constitutes your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy or the processing of your personal data, please contact us at:

Blue Eyed Digital Technologies Pvt. Ltd.

[email protected]

Block B, 22nd Floor, M3M Broadway, Sector 71, Gurugram – 122004

+91-xxxxx xxxxx